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International Business : The Challenge of Global Competition



International Business: The Challenge of Global Competition, 13th Global Edition by Ball, Geringer, Minor and McNett continues to be the most current, objective and thorough treatment of International Business available for students. Enriched with maps, photos, and the most up-to-date world data, this text boasts the collective expertise of four authors with firsthand international business experience, specializing in international management, finance, law, global strategy, and marketing - a claim no other text can make. Only Ball, Geringer, Minor and McNett can offer a complete view of International Business as diverse as the backgrounds of business students.


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2018008438bal650 BAL iPerpustakaan Pascasarjana UNJAvailable

Detail Information

Series Title
-
Call Number
650 BAL i
Publisher McGraw-Hill/Irwin : New York.,
Collation
xxxi, 536 hlm. : ilus.; 27,8 cm.
Language
English
ISBN/ISSN
978-007714087-8
Classification
650
Content Type
-
Media Type
-
Carrier Type
-
Edition
13th edition
Subject(s)
Specific Detail Info
-
Statement of Responsibility

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