APA Style

Perreault, William D., McCarthy, E. Jerome, Cannon, Joseph P.. (2015). Essentials of Marketing: a marketing strategy planning approach (Edisi ke- 14). United States Of America: McGrawHill Book company.

Chicago Style

Perreault, William D., McCarthy, E. Jerome, Cannon, Joseph P.. Essentials of Marketing: a marketing strategy planning approach. Edisi ke- 14 United States Of America: McGrawHill Book company, 2015. Text.

MLA Style

Perreault, William D., McCarthy, E. Jerome, Cannon, Joseph P.. Essentials of Marketing: a marketing strategy planning approach. Edisi ke- 14 United States Of America: McGrawHill Book company, 2015. Text.

Turabian Style

Perreault, William D., McCarthy, E. Jerome, Cannon, Joseph P.. Essentials of Marketing: a marketing strategy planning approach. Edisi ke- 14 United States Of America: McGrawHill Book company, 2015. Print.